How to turn Instagram messages into bookings with Kadaleo
This guide follows one Instagram Direct message from the first reply to a paid booking, using what Kadaleo does today. It is for service businesses such as salons, clinics and restaurants. The steps build on the AI customer agent, online booking and payments and your customer record.
Step by step
Connect Instagram Direct
Connect your Instagram account as a messaging channel. Instagram Direct is one of the channels the Kadaleo agent answers in, alongside WhatsApp, Facebook Messenger, Telegram and email. The channels and accounts page lists them all.
Switch on AI replies for the channel
Each channel has its own on/off switch for AI replies, so you decide where the agent answers.
Teach the agent your business
Give it your business facts, services and prices, hours, FAQ and a few example replies. This is what it answers from.
Set your services and available times
Set up your services, staff and resources, and your available times. Open slots with the right person or resource are what the agent books, and what visitors see on your website.
A customer writes, the agent replies
When a customer messages you on Instagram, the agent answers from your business facts, in the language the customer writes in. Every reply is visible in your Inbox and marked as an agent reply.
The agent books an open slot
The agent books open slots. The booking becomes a contact with its history and a deal, the visit takes an open slot with the right person or resource, and with Google Calendar connected the confirmed booking appears in your calendar.
Take over when you want to
The agent hands the conversation to you when needed, and you can take over any conversation yourself.
Get paid
Send a payment link, ask for a deposit or send an invoice through Stripe, with cards and MB WAY. The paid status stays on the same customer record.
Before you start
A Kadaleo account
Create your account and build your site. During the trial, AI replies and online booking are on, with no card needed. On the free plan online booking stays on, up to 100 bookings in total, while AI replies need a plan.
Your Instagram account
Instagram Direct is one of the messaging channels the agent answers in. Availability depends on the provider's account and permissions.
What it connects to
Instagram Direct is the channel in this guide. Payments use Stripe, and bookings can use Google Calendar.
Good to know
- Availability of each channel depends on the provider's account and permissions.
- Replies to Instagram comments are separate from messages. They work only when you switch the rule on, and a comment can also be turned into an inquiry on Instagram and Facebook, again only when you switch the rule on.
- Your website has no AI chat. The agent answers in your messaging channels.
How it fits the rest of Kadaleo
- AI customer agent for WhatsApp and Instagram: More about what the agent knows, which channels it answers in and how handover works.
- Online booking with payments for your business: The connected flow from enquiry to contact, booking and payment.
- AI website builder with online booking: A website with online booking, made from your details.
- AI social media planner for your business: Plan and publish your Instagram posts, each one approved by you.
Pricing
Kadaleo plans start from €49 per month + VAT. The trial needs no card, and your site and online booking stay online on the free plan after it. See pricing
Common questions
Which channels can the agent answer in besides Instagram Direct?
WhatsApp, Facebook Messenger, Telegram and email. Each channel has its own switch; availability depends on the provider account and its permissions.
Can I take over a conversation?
Yes. The agent hands the conversation to you when needed, and you can take over any conversation.
What does the agent answer from?
From your business details, services, prices, hours, FAQ and example replies.
How do payments work?
Through Stripe, connected to your business: payment links, deposits, invoices and refunds, with cards and MB WAY. The paid status updates on the customer's record.
What can I do before choosing a plan?
Create your account and build your site. Your trial starts with the first build and needs no card: publishing, online booking, AI replies and automation are all on. Without a plan, your site and online booking stay online on the free plan, up to 100 bookings over the life of the account, cancelled ones included; you can add or import customers by hand until you have 100, and customers who write to you or book online are always added.
The trial needs no card. Choose a plan when you are ready.